Dr. Sorbie STRIP-IT Vita Detox Purge

Ionic Chelating Detox Magnet with Nourishing Effect 400ml

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Dr. Sorbie STRIP–IT enables modern craftsmen and colorists to revolutionize salon work.

  • Its innovative composition facilitates and simplifies the work of the craftsman.
  • It reduces work time and the number of stages in the clarification process.
  • Removes buildup and overloads.
  • Chelates and detoxifies hair at the ionic level without damaging or altering the natural depth of tone.
  • Enhances colour transparency and the effectiveness of restoration, curling, lightning, straightening, and other procedures.
  • It possesses a caring and protective factor that improves hair quality.
  • Increases salon profitability and operational efficiency.

STRIP – IT – Detoxifies, demagnetizes and removes heavy metals, buildup, styling residues, and care components. Neutralizes negative environmental factors. It can affect several types of pigment groups, bind metal ions, soften water, act as an antioxidant, and scavenge free radicals. Cleanses the hair and scalp without stripping or brightening factors. STRIP – IT does not alter the natural depth of tone; it has conditioning and caring qualities, leaving hair more elastic, smooth, and with amazing shine.

Safe for all hair types and levels of damage, it is effective before any chemical procedure or restorative treatment. The multifunctional product STRIP – IT works on the hair in three phases.



  • Improves the transparency of colour
  • Enhances the effectiveness of restoration, curling, lightening, straightening, and other procedures
  • Provides a caring and protective factor that enhances hair quality

How to use

How to use

For all hair types. Before chemical processes such as bleaching or decapping, curling or straightening, and recovery procedures, as well as removing direct pigments, before trichological treatments, as a detox procedure, or for beard care, carefully follow the protocols for performing the procedure.



Panthenol B5, Aloe Vera Juice, Calendula Floral Extract & Tea Tree Extract, Citrus Acid, Zeolite, Magnesium Ascorbyl Phosphate, Glycerin, Xanthan Gum, Sclerotium Gum, Hydroxyethyl Ether, Cellulose.

Reviews (2)

2 reviews for Dr. Sorbie STRIP-IT Vita Detox Purge

  1. Brittany Butler

    This is a professional clearifying shampoo that has been especially formulated to remove styling product build up, hard water minerals, chlorine, and other damaging toxins. Hair looks very clean, silky and light. It really is an excellent find!

  2. Sarah Thompson

    Dr. Sorbie’s Strip It Vita Detox Purge is a miracle worker! My hair was weighed down with product residue, but after using this detox, it feels light, bouncy, and so clean. The natural ingredients are gentle yet effective. Highly recommend!

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